Category Archives: media

Still figuring the big Q of ‘monetization’

By Nistha | Published: April 29, 2010
The Media and Information industry has been struggling over monetization for long now. It is obviously a high time companies started trying stuff out. So in 2010, we saw some bold attempts. I will take a shot on 2 major headlines in this space:
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Technology behind Twitter

By Nistha | Published: March 24, 2010
I was interested in the actual Web Technologies used to develop some of the big social media sites. So, I looked at Twitter and found some interesting information. It was built using Ruby on Rails and did face certain scaling issues which led to beliefs that Twitter would move off RoR or Rails in mid [...]
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Google Vs China – a symbolic move

By Nistha | Published: March 23, 2010
I discussed the story sometime back and while I did not think Google would actually step out, it just did. It is not about business anymore, it is not about politics anymore. I think Google took it to heart more than we actually imagined and I like it. This story from WashingtonPost covers it nicely.
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